At Ssoevents (ssoevents.co.uk), we want to be upfront with you from the start: some of the links on this site are affiliate links. That means if you click through to an operator like LottoGo Casino and go on to register or play, we may earn a commission from that operator. This commission comes entirely from the operator's side — it never adds any extra cost to you, and it does not affect the price of any product or service you purchase. We believe you deserve to know exactly how this site works, so this page explains everything plainly and honestly.
What Affiliate Links Are
An affiliate link is a specially tracked URL. When you click one of our review links to visit LottoGo Casino or another operator, that link carries a unique code that tells the operator's system you arrived via ssoevents.co.uk. This tracking is how the operator knows to credit us if a qualifying action takes place — such as a new account registration or a first deposit. The technology runs quietly in the background and has absolutely no impact on your experience, your account, or the bonuses available to you as a player.
How We Earn
We work with a small number of licensed gambling operators and affiliate programmes. The table below shows the typical ways a commission can be triggered and, crucially, what that means for your wallet.
| Action | Who Pays the Commission | Cost to You |
|---|---|---|
| You click a review or casino link on ssoevents.co.uk | No commission at this stage | £0 |
| You create a new player account at the operator | The operator (e.g. LottoGo Casino) | None |
| You make a first deposit and play | The operator, from their revenue | £0 — your deposit is yours |
| You continue playing over time (revenue share model) | The operator, as an agreed percentage of net revenue | None — no deduction from your funds |
How This Affects Our Reviews
The honest answer is: it shouldn't, and we work hard to make sure it doesn't. Rankings and recommendations on ssoevents.co.uk are not for sale. No operator can pay us to receive a higher rating, a more favourable headline, or placement at the top of a list. If a casino has weak customer support, a confusing bonus structure, or licensing concerns, we will say so — regardless of whether we have an affiliate relationship with them. Our long-term value to readers depends entirely on you being able to trust what we write. A biased review that sends you to a poor operator destroys that trust, and we take that seriously.
Our Review Methodology
Every casino reviewed on ssoevents.co.uk is assessed against a consistent set of criteria. These include:
- Licensing and regulation — whether the operator holds a valid UK Gambling Commission (UKGC) licence
- Bonuses and promotions — fairness of wagering requirements, clarity of terms, and real value to players
- Game selection — variety, software providers, and quality of the slots and lottery-style games on offer
- Payment methods — deposit and withdrawal options, processing times, and any associated fees
- Customer support — availability, response speed, and helpfulness across live chat, email, and other channels
FTC & Regulatory Compliance
In accordance with the Federal Trade Commission's guidelines on endorsements and testimonials, and consistent with UK consumer transparency expectations, ssoevents.co.uk discloses that material connections — including affiliate commissions — exist between this site and some of the operators reviewed here. This disclosure is made clearly so that you can factor it into how you weigh our content. We are committed to honest, balanced editorial, and this disclosure page forms a permanent part of our compliance approach.
Your Choice
Using our affiliate links is entirely optional. You are always free to visit LottoGo Casino or any other operator directly by typing their address into your browser. You will not receive a worse deal by doing so, and we hold no ill will if you choose that route. Our goal is simply to make your research easier — the decision is always yours.
Questions
If you have any questions about how our affiliate relationships work, or if something on this page is unclear, please get in touch with us directly through the contact page at ssoevents.co.uk. We are happy to explain anything in more detail and will always respond honestly.
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